Queensland’s sugarcane industry is built on people - growers who’ve learned their craft over years in the paddock, backed their neighbours, raised families and adapted as the industry evolved. Their experience, character and pride in cane country continue to shape the regions we know today.
Legends of Cane Country celebrates those contributions in two connected ways. The first is through community nominations, inviting people to recognise individuals whose leadership, commitment or quiet example has made a real difference in their district.
The second is a thoughtfully produced series of filmed conversations with long-serving growers, sharing what life in cane has meant to them - the work, the challenges, the changes and the moments they’re proud of. Told in their own words, these stories capture the spirit of cane country as it’s lived, not just remembered.
Together, these celebrate the people behind the industry and the values that continue to carry cane country forward.
Every cane community has people whose impact runs deeper than titles or awards – people whose dedication, leadership and quiet persistence have shaped both their district and the industry itself.
Legends of Cane Country is about honouring those individuals and the stories behind them – the challenges they faced, the contributions they made, and the legacy they leave for future generations.
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Stories from growers whose families have worked cane across generations - learning the land, adapting as the industry changed, and carrying knowledge forward.
In a series of filmed conversations, they talk openly about life in cane: the work, the challenges, the people, and the moments they’re proud of.
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For 100 years, CANEGROWERS has been shaped by the people and communities of cane country — practical, resilient and grounded in the everyday realities of life on the land. Our centenary merchandise range reflects that same spirit.
From shirts for men, women and kids to hats, hoodies and more, this is a considered collection designed for comfort, durability and everyday wear. These are pieces made to be used, whether you’re in the paddock, at work, or simply showing your connection to an industry built on cooperation and collective strength.
More than commemorative items, this range is about marking a shared history and a sense of belonging that spans generations — and carrying that story forward into the next century.
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Throughout 2026, CANEGROWERS will mark its centenary with a program of district and state–level events across Queensland.
These events will celebrate 100 years of growers standing together, and recognise the members – past and present – whose commitment, leadership and collective spirit have shaped both CANEGROWERS and the wider sugarcane industry.
From local gatherings to major state celebrations, each event is an opportunity to reflect on the journey so far, acknowledge the challenges growers have faced together, and thank the members who continue to sustain and strengthen the organisation today.
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